Head of Product Marketing - East Coast, Remote
SALARY $170,000 - $190,000

Excellent opportunity as Head of Product Marketing with a Leader in Behavioral Biometrics that has nearly a decade of data, over 50 patents, and unparalleled experience analyzing online behavior. Global customers leverage the unique approach and insights to more effectively fight fraud, drive digital transformation and accelerate business growth with confidence.

About the role

We are looking for a Head of Product Marketing to join our team. This is an awesome opportunity to lead a team and shape the positioning of our unique solution in the market.

In this role, you will focus on:

  • Leadership Role: The Head of Product Marketing plays a leadership role for the product marketing team and collaborating across marketing and functions to develop product marketing initiatives inclusive of consumer case studies, product videos, website content, and much more.
  • Messaging and positioning: Develop and articulate compelling value propositions that are clear, differentiated, and defensible.
  • Solutions and content: Empower and accelerate the content creation targeted to personas and industries.
  • Competition: Understand our markets and top competitors in order to deliver compelling messages that effectively position our offerings to win
  • Maintain and communicate market leadership: Partner closely with the industry experts and Analyst and PR teams to ensure effective thought leadership and ongoing relevance in the market.
  • New Product Introduction: Lead, coordinate, and work across the marketing, product management, and sales teams to execute product launches that highlight our innovations and drive demand.
  • Sales Enablement: Create and deliver materials for the sales enablement function supporting the sales team, including sales training, presentation materials, solution briefs, FAQs, and battle cards that help drive solution adoption and create sales excitement & success.
  • Cross-Functional Exposure: Partner cross-functionally with our go-to-market teams to launch new products. You will have the opportunity to lead, inspire and foster a culture of deep customer empathy within your team and beyond.



  • Bachelor's degree or equivalent in computer science or related field; MBA preferred.
  • 5-7+ years of technology product marketing and team management experience, preferably working on Enterprise, SaaS, analytics, and cybersecurity products.
  • A people-focused leader with the ability to build and mentor talented, collaborative teams; develop people; and link performance to culture and overall business objectives.
  • Deep experience presenting to customers, partners and internally, to senior executives.
  • Strong understanding of content marketing.
  • Excellent written communication and presentation skills.
  • Strategic, analytical thinker with a pragmatic, data-driven mindset.
  • Keen ability to bring customer-centric perspective into go-to-market & product development processes.
  • Proven ability to manage multiple projects in a fast-paced environment.

Nice to have:

  • Experience working in fraud protection is a plus.
  • Experience in Machine Learning / AI is a plus.



Layton Holcombe

Cyber Security Talent Advisor

(646) 513-2575


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