Programmatic AdOps Specialist

LOCATION El Paso

We are looking for a Programmatic Executive/AdOps Specialist to join our LATAM team.

If you are driven, curious, intelligent, and deeply passionate about your craft we have a critical role that requires strong leadership, priority management, and interpersonal skills. You will help shape the future of our advertising business by improving the way we manage data and how advertisers use it for managing campaigns.

Who are you?

You should be a strategic and data-driven programmatic professional responsible for planning, buying and maintaining programmatic and biddable ad campaigns in multiple DSPs, Social, and Search platforms.

We love taking on tough challenges, disrupting the status quo, and creating what’s next. We’re in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference.

What do you need for this job?

  • Deep interest in Programmatic Media

  • Strong analytical abilities and confidence in the use of data

  • Knowledge of data-driven, programmatic media trading

  • Experience working with analytics, attribution and measurement systems. Including but not limited to:

    • Google Analytics

    • MOAT/IAS/Double Verify

    • Nielsen

  • Strong knowledge of the ad tech ecosystem and technical market standards (VAST, VPAID, ad-serving, SSP, DSP, DV, IAS, etc.)

  • Understand media planning concepts such as reach, frequency, frequency management and ROI.

  • Platform knowledge: Google Display & Video 360, Google Campaign Manager, The Trade Desk, etc.

  • An empathetic, patient and collaborative spirit that fosters a positive day-to-day experience for your teammates.

  • Proven experience implementing Programmatic campaigns on digital platforms

  • Experience in advertising or digital environment

What’s the job?

  • Perform the implementation of digital campaigns and ads according to guidelines with DSP partners such as: DV360, The trade desk, etc.

  • Monitor campaigns for performance along with the Client Service team, ensuring campaigns are pacing accordingly, managing spend, troubleshooting campaigns, creating insights about performance, making updates accordingly and flagging potential issues to management.

  • Manage ad technology vendors needed to execute specific campaign work.

  • Collaborate across disciplines to craft best-in-class, holistic omnichannel media strategies rooted in driving tangible business outcomes for large brands.

  • Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)

  • Publisher/Partner Direct

  • Connected TV/OTT (Roku, etc.)

Who are we?

We are the fastest-growing Latina-founded media and entertainment company in the United States and Latin America with OTT properties, and a highly innovative media company focused on Hispanic and multicultural audiences with great opportunities for growth. We are a proud Minority and Woman-owned company with a highly diverse, inclusive, and collaborative team.


APPLY NOW
Chris Allaire

Founder, CEO

(646) 828-6028
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